{"id":846,"date":"2026-08-17T08:38:21","date_gmt":"2026-08-17T08:38:21","guid":{"rendered":"https:\/\/www.rotharia.com\/uncategorized\/why-sports-teams-are-becoming-a-family-office-asset\/"},"modified":"2026-08-17T08:38:21","modified_gmt":"2026-08-17T08:38:21","slug":"pourquoi-les-equipes-sportives-deviennent-elles-un-actif-des-family-offices","status":"publish","type":"post","link":"https:\/\/www.rotharia.com\/fr\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/","title":{"rendered":"Pourquoi les \u00e9quipes sportives deviennent un actif des family offices"},"content":{"rendered":"<figure class=\"wp-block-image size-large\">\n<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg\" alt=\"\" class=\"wp-image-845\" srcset=\"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg 1200w, https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-300x200.jpg 300w, https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-1024x683.jpg 1024w, https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-768x512.jpg 768w, https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-18x12.jpg 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/>\n\n<\/figure>\n\n\n<style>body.single-post .cm-featured-image { display: none !important; }<\/style>\n\n<p data-start=\"59387\" data-end=\"60007\" class=\"PDq2pG_selectionAnchorContainer\">Historiquement, la possession d\u2019une \u00e9quipe sportive se situait \u00e0 mi-chemin entre l\u2019investissement commercial et l\u2019ambition personnelle. Les familles fortun\u00e9es achetaient des clubs parce qu\u2019elles aimaient le sport, appr\u00e9ciaient le statut social li\u00e9 \u00e0 la propri\u00e9t\u00e9 ou consid\u00e9raient la gestion d\u2019une institution locale comme faisant partie d\u2019un h\u00e9ritage familial plus large, tandis que le rendement financier faisait souvent l\u2019objet d\u2019une attention moindre que dans le cadre d\u2019une op\u00e9ration classique de capital-investissement. La hausse des valorisations des franchises et les montants records des transactions sont en train de modifier ce calcul, les family offices consid\u00e9rant de plus en plus le sport \u00e0 travers les m\u00eames cadres d\u2019investissement que ceux qu\u2019ils appliquent \u00e0 d\u2019autres actifs priv\u00e9s rares.<span aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"><\/span><\/p>\n<p data-start=\"60009\" data-end=\"60360\">Les enjeux \u00e9conomiques d\u00e9coulent tout d'abord de la raret\u00e9, car les ligues d'\u00e9lite comptent un nombre fixe ou strictement contr\u00f4l\u00e9 de franchises. Un investisseur fortun\u00e9 peut acqu\u00e9rir un autre bien immobilier commercial ou une autre soci\u00e9t\u00e9 priv\u00e9e lorsque les prix ne sont plus attractifs, alors que l'acquisition d'une \u00e9quipe de football, de basket-ball ou de football am\u00e9ricain de renomm\u00e9e mondiale n\u00e9cessite que quelqu'un d'autre d\u00e9cide de vendre.<\/p>\n<p data-start=\"60362\" data-end=\"60700\">Cette offre limit\u00e9e interagit avec la demande \u00e9manant d\u2019un nombre croissant de milliardaires, de soci\u00e9t\u00e9s de capital-investissement et de familles internationales dont la fortune a augment\u00e9 bien plus rapidement que le nombre d\u2019\u00e9quipes disponibles. La valeur des transactions peut donc s\u2019\u00e9carter des crit\u00e8res d\u2019\u00e9valuation traditionnels, qui sembleraient excessifs dans la plupart des entreprises en activit\u00e9.<\/p>\n<p data-start=\"60702\" data-end=\"61120\">Les droits m\u00e9diatiques constituent en partie cette justification, car le sport en direct conserve une caract\u00e9ristique de plus en plus rare sur des march\u00e9s du divertissement fragment\u00e9s : des audiences importantes pr\u00eates \u00e0 regarder une \u00e9mission au m\u00eame moment. Le streaming a affaibli de nombreuses grilles de programmes t\u00e9l\u00e9vis\u00e9s traditionnelles, tout en renfor\u00e7ant la valeur des \u00e9v\u00e9nements en direct de premier plan pour les diffuseurs et les plateformes qui ont besoin de programmes capables d'attirer \u00e0 la fois des abonn\u00e9s et des annonceurs.<\/p>\n<p data-start=\"61122\" data-end=\"61425\">Une franchise sportive regroupe donc plusieurs actifs \u00e9conomiques au sein d'une m\u00eame structure. Elle d\u00e9tient ou contr\u00f4le les droits m\u00e9diatiques, le portefeuille de partenariats, les produits d\u00e9riv\u00e9s, la propri\u00e9t\u00e9 intellectuelle et l'acc\u00e8s \u00e0 une communaut\u00e9 de consommateurs fid\u00e8les, tandis que les stades et les biens immobiliers environnants peuvent apporter une valeur commerciale suppl\u00e9mentaire.<\/p>\n<p data-start=\"61427\" data-end=\"61788\">Cette combinaison attire les capitaux familiaux, car l\u2019investissement peut s\u2019inscrire dans une perspective interg\u00e9n\u00e9rationnelle. Contrairement \u00e0 un fonds de capital-investissement dont la dur\u00e9e de vie est pr\u00e9d\u00e9termin\u00e9e, un family office peut conserver son \u00e9quipe ind\u00e9finiment, ce qui permet d\u2019aligner l\u2019horizon de d\u00e9tention sur un actif dont la valeur peut \u00e9voluer au fil des d\u00e9cennies gr\u00e2ce \u00e0 la croissance du championnat, \u00e0 l\u2019expansion internationale et aux investissements dans les infrastructures.<\/p>\n<p data-start=\"61790\" data-end=\"62083\">Le capital patient ne garantit pas une bonne acquisition. Investir dans une classe d'actifs apr\u00e8s une forte hausse des valorisations oblige les familles \u00e0 faire la distinction entre la raret\u00e9 et la discipline des prix, en particulier lorsque des transactions comparables incitent les propri\u00e9taires \u00e0 supposer que le prochain acheteur paiera toujours plus cher.<\/p>\n<p data-start=\"62085\" data-end=\"62472\">La structure des ligues joue un r\u00f4le consid\u00e9rable. Les ligues am\u00e9ricaines ferm\u00e9es pr\u00e9servent g\u00e9n\u00e9ralement la raret\u00e9 des franchises et \u00e9vitent la rel\u00e9gation, tandis que le football europ\u00e9en expose les propri\u00e9taires \u00e0 des r\u00e9sultats sportifs susceptibles de faire fluctuer rapidement les recettes. Les r\u00e8gles salariales, le partage des recettes, les accords m\u00e9diatiques et les restrictions en mati\u00e8re de propri\u00e9t\u00e9 varient consid\u00e9rablement, ce qui signifie que deux \u00e9quipes c\u00e9l\u00e8bres peuvent repr\u00e9senter des r\u00e9alit\u00e9s \u00e9conomiques tr\u00e8s diff\u00e9rentes.<\/p>\n<p data-start=\"62474\" data-end=\"62825\">Les participations minoritaires constituent une complication suppl\u00e9mentaire, car les ligues sportives autorisent de plus en plus les investisseurs institutionnels et priv\u00e9s \u00e0 d\u00e9tenir des parts de franchises sans pour autant en prendre le contr\u00f4le total. Le prix d'entr\u00e9e est ainsi moins \u00e9lev\u00e9, m\u00eame si les droits de gouvernance peuvent \u00eatre limit\u00e9s et que la sortie de l'investissement peut d\u00e9pendre de l'accord de la ligue ou de la recherche d'un autre acqu\u00e9reur \u00e9ligible.<\/p>\n<p data-start=\"62827\" data-end=\"63161\">Les family offices devraient donc examiner ce qu\u2019ils obtiennent r\u00e9ellement au-del\u00e0 de la simple participation financi\u00e8re. Les droits \u00e0 l\u2019information, la repr\u00e9sentation au conseil d\u2019administration, les droits de pr\u00e9emption et les conditions r\u00e9gissant une vente future peuvent d\u00e9terminer si un investissement minoritaire s\u2019apparente \u00e0 une participation strat\u00e9gique ou \u00e0 une d\u00e9tention essentiellement passive sur le march\u00e9 priv\u00e9.<\/p>\n<p data-start=\"63163\" data-end=\"63535\">La r\u00e9putation m\u00e9rite une importance particuli\u00e8re, car une \u00e9quipe sportive \u00e9volue sous le regard du public chaque semaine. Les supporters s\u2019int\u00e9ressent aux d\u00e9cisions prises par les propri\u00e9taires, les journalistes scrutent les d\u00e9penses et les autorit\u00e9s politiques peuvent intervenir dans le d\u00e9veloppement d\u2019un stade ; ainsi, un investissement qui resterait priv\u00e9 dans un autre secteur peut avoir des r\u00e9percussions publiques imm\u00e9diates sur la r\u00e9putation de la famille.<\/p>\n<p data-start=\"63537\" data-end=\"63852\">Cette visibilit\u00e9 peut constituer un avantage pour les familles qui s\u2019y sentent \u00e0 l\u2019aise. La d\u00e9tention d\u2019actifs permet de cr\u00e9er des r\u00e9seaux internationaux, d\u2019asseoir la notori\u00e9t\u00e9 de la marque et d\u2019acc\u00e9der \u00e0 des communaut\u00e9s, ce que peu d\u2019investissements classiques offrent, tandis que les programmes philanthropiques et de d\u00e9veloppement de la jeunesse peuvent relier l\u2019activit\u00e9 commerciale aux objectifs plus larges de la famille.<\/p>\n<p data-start=\"63854\" data-end=\"64168\">La situation peut \u00e9galement devenir d\u00e9licate lorsque la logique financi\u00e8re entre en conflit avec les attentes des supporters. Augmenter le prix des billets, modifier la configuration d'un stade ou vendre un joueur populaire peut certes am\u00e9liorer un aspect de l'activit\u00e9, mais cela risque de nuire au lien affectif dont d\u00e9pend en grande partie la valeur de la franchise.<\/p>\n<p data-start=\"64170\" data-end=\"64588\">L'expertise op\u00e9rationnelle requise diff\u00e8re de celle des secteurs dans lesquels de nombreuses familles ont b\u00e2ti leur fortune. Un promoteur immobilier ou un entrepreneur du secteur des technologies qui a r\u00e9ussi ne ma\u00eetrise pas forc\u00e9ment le recrutement des joueurs, la r\u00e9glementation des championnats ou les n\u00e9gociations relatives aux droits m\u00e9diatiques, ce qui renforce l'argument en faveur du maintien d'une direction sp\u00e9cialis\u00e9e plut\u00f4t que de consid\u00e9rer la propri\u00e9t\u00e9 comme un blanc-seing pour g\u00e9rer personnellement l'activit\u00e9 sportive.<\/p>\n<p data-start=\"64590\" data-end=\"64914\">La gouvernance familiale peut rev\u00eatir une importance tout aussi grande, car les \u00e9quipes ont une valeur affective que les actifs de portefeuille classiques acqui\u00e8rent rarement. Une g\u00e9n\u00e9ration peut consid\u00e9rer l\u2019entreprise comme faisant partie int\u00e9grante de l\u2019identit\u00e9 familiale, tandis qu\u2019une autre pr\u00e9f\u00e9rera r\u00e9aliser une plus-value importante, ce qui rend la planification de la succession pertinente bien avant qu\u2019une vente ne devienne imminente.<\/p>\n<p data-start=\"64916\" data-end=\"65234\">La gestion de la liquidit\u00e9 n\u00e9cessite une planification pr\u00e9alable, car une valorisation de plusieurs milliards de dollars ne signifie pas pour autant que la famille puisse rapidement monnayer sa participation. Les autorisations requises par les ligues, le nombre limit\u00e9 d'acheteurs potentiels et la complexit\u00e9 des processus de transaction peuvent rendre la d\u00e9tention d'une franchise sportive nettement moins liquide que ne le laisse supposer la publicit\u00e9 faite autour des prix records.<\/p>\n<p data-start=\"65236\" data-end=\"65540\">La concentration du portefeuille peut \u00e9galement atteindre des niveaux extr\u00eames. Pour une famille dont le patrimoine est d\u00e9j\u00e0 en partie constitu\u00e9 d\u2019entreprises en activit\u00e9 et d\u2019actifs priv\u00e9s, l\u2019acquisition d\u2019une grande structure sportive ajoute une autre position importante et illiquide, dont la valeur peut d\u00e9pendre des d\u00e9penses discr\u00e9tionnaires des consommateurs, de la conjoncture m\u00e9diatique et des d\u00e9cisions r\u00e9glementaires.<\/p>\n<p data-start=\"65542\" data-end=\"65885\">L'engouement actuel pour le sport ne m\u00e9rite donc ni d'\u00eatre rejet\u00e9 comme une simple fantaisie de milliardaires, ni d'\u00eatre automatiquement consid\u00e9r\u00e9 comme une classe d'actifs alternative de premier ordre. Le secteur s'est suffisamment professionnalis\u00e9 pour justifier une analyse d'investissement s\u00e9rieuse, tandis que ses caract\u00e9ristiques \u00e9motionnelles et de gouvernance restent distinctes de celles de la plupart des actifs qu'un family office est susceptible d'acqu\u00e9rir.<\/p>\n<p data-start=\"65887\" data-end=\"66291\" data-is-last-node=\"\" data-is-only-node=\"\">Pour <a href=\"https:\/\/www.rotharia.com\/fr\/categorie\/gestion-de-patrimoine\/\">les familles de la capitale<\/a>, de la patience et d\u2019un go\u00fbt pour l\u2019engagement public, la propri\u00e9t\u00e9 d\u2019un club sportif peut allier raret\u00e9, pertinence culturelle et exposition \u00e9conomique \u00e0 long terme d\u2019une mani\u00e8re que peu d\u2019investissements parviennent \u00e0 \u00e9galer. La discipline consiste \u00e0 garder \u00e0 l\u2019esprit qu\u2019un actif peut \u00eatre unique sans pour autant afficher un prix attractif, et que l\u2019achat d\u2019une \u00e9quipe implique d\u2019acqu\u00e9rir un lien avec la communaut\u00e9 au-del\u00e0 des seuls r\u00e9sultats financiers.<\/p><br>","protected":false},"excerpt":{"rendered":"<p>Pour les family offices, les \u00e9quipes sportives ne sont plus seulement des projets motiv\u00e9s par la passion, mais sont devenues des investissements strat\u00e9giques. Cette tendance met en \u00e9vidence l'\u00e9volution du paysage de la gestion de patrimoine et de la diversification des actifs.<\/p>","protected":false},"author":2,"featured_media":845,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","footnotes":""},"categories":[9],"tags":[],"class_list":["post-846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-single-family-offices"],"magazineBlocksPostFeaturedMedia":{"thumbnail":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-150x150.jpg","medium":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-300x200.jpg","medium_large":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-768x512.jpg","large":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-1024x683.jpg","1536x1536":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg","2048x2048":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg","trp-custom-language-flag":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-18x12.jpg","colormag-highlighted-post":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-392x272.jpg","colormag-featured-post-medium":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-390x205.jpg","colormag-featured-post-small":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-130x90.jpg","colormag-featured-image":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-800x445.jpg","colormag-default-news":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-150x150.jpg","colormag-featured-image-large":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-1200x600.jpg"},"magazineBlocksPostAuthor":{"name":"William","avatar":"https:\/\/secure.gravatar.com\/avatar\/82207cc30d613dea4e5fc4ce5dad6b48bc98e8cde6e3910b0adcb2b12199eab1?s=96&d=mm&r=g"},"magazineBlocksPostCommentsNumber":false,"magazineBlocksPostExcerpt":"Sports teams are shifting from mere passion projects to strategic investments for family offices. This trend highlights the evolving landscape of wealth management and asset diversification.","magazineBlocksPostCategories":["Single Family Offices"],"magazineBlocksPostViewCount":376,"magazineBlocksPostReadTime":5,"magazine_blocks_featured_image_url":{"full":["https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg",1200,800,false],"medium":["https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-300x200.jpg",300,200,true],"thumbnail":["https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a-150x150.jpg",150,150,true]},"magazine_blocks_author":{"display_name":"William","author_link":"https:\/\/www.rotharia.com\/fr\/author\/william\/"},"magazine_blocks_comment":0,"magazine_blocks_author_image":"https:\/\/secure.gravatar.com\/avatar\/82207cc30d613dea4e5fc4ce5dad6b48bc98e8cde6e3910b0adcb2b12199eab1?s=96&d=mm&r=g","magazine_blocks_category":"<a href=\"#\" class=\"category-link category-link-9\">Single Family Offices<\/a>","videoUrl":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Sports Teams Are Becoming A Family Office Asset<\/title>\n<meta name=\"description\" content=\"Sports teams are shifting from mere passion projects to strategic investments for family offices. This trend highlights the evolving landscape of wealth management and asset diversification.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.rotharia.com\/fr\/bureaux-familiaux\/bureaux-familiaux-uniques\/pourquoi-les-equipes-sportives-deviennent-elles-un-actif-des-family-offices\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Sports Teams Are Becoming A Family Office Asset\" \/>\n<meta property=\"og:description\" content=\"Sports teams are shifting from mere passion projects to strategic investments for family offices. This trend highlights the evolving landscape of wealth management and asset diversification.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.rotharia.com\/fr\/bureaux-familiaux\/bureaux-familiaux-uniques\/pourquoi-les-equipes-sportives-deviennent-elles-un-actif-des-family-offices\/\" \/>\n<meta property=\"og:site_name\" content=\"Global Wealth, Family Offices &amp; Capital Intelligence Insight Platform\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-17T08:38:21+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"William\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"William\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/#article\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/\"},\"author\":{\"name\":\"William\",\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/#\\\/schema\\\/person\\\/e4b7694d8a0486d08742dd200c03c738\"},\"headline\":\"Why Sports Teams Are Becoming A Family Office Asset\",\"datePublished\":\"2026-08-17T08:38:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/\"},\"wordCount\":947,\"publisher\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/#organization\"},\"image\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rotharia.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/rotharia_image_20260817_c6f63a.jpg\",\"articleSection\":[\"Single Family Offices\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/\",\"url\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/\",\"name\":\"Why Sports Teams Are Becoming A Family Office Asset\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/#primaryimage\"},\"image\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rotharia.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/rotharia_image_20260817_c6f63a.jpg\",\"datePublished\":\"2026-08-17T08:38:21+00:00\",\"description\":\"Sports teams are shifting from mere passion projects to strategic investments for family offices. This trend highlights the evolving landscape of wealth management and asset diversification.\",\"breadcrumb\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.rotharia.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/rotharia_image_20260817_c6f63a.jpg\",\"contentUrl\":\"https:\\\/\\\/www.rotharia.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/rotharia_image_20260817_c6f63a.jpg\",\"width\":1200,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/family-offices\\\/single-family-offices\\\/why-sports-teams-are-becoming-a-family-office-asset\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why Sports Teams Are Becoming A Family Office Asset\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/#website\",\"url\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/\",\"name\":\"Global Wealth, Family Offices &amp; Capital Intelligence Insight Platform\",\"description\":\"Rotharia is a premier global platform dedicated to wealth management, family offices, private capital, and the technologies shaping how ultra-high-net-worth individuals preserve, grow, and govern wealth across generations.\",\"publisher\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/#organization\",\"name\":\"Global Wealth, Family Offices &amp; Capital Intelligence Insight Platform\",\"url\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.rotharia.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Rotharia.png\",\"contentUrl\":\"https:\\\/\\\/www.rotharia.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Rotharia.png\",\"width\":217,\"height\":97,\"caption\":\"Global Wealth, Family Offices &amp; Capital Intelligence Insight Platform\"},\"image\":{\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"http:\\\/\\\/www.rotharia.com\\\/pl\\\/#\\\/schema\\\/person\\\/e4b7694d8a0486d08742dd200c03c738\",\"name\":\"William\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/82207cc30d613dea4e5fc4ce5dad6b48bc98e8cde6e3910b0adcb2b12199eab1?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/82207cc30d613dea4e5fc4ce5dad6b48bc98e8cde6e3910b0adcb2b12199eab1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/82207cc30d613dea4e5fc4ce5dad6b48bc98e8cde6e3910b0adcb2b12199eab1?s=96&d=mm&r=g\",\"caption\":\"William\"},\"url\":\"https:\\\/\\\/www.rotharia.com\\\/fr\\\/author\\\/william\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pourquoi les \u00e9quipes sportives deviennent un actif des family offices","description":"Pour les family offices, les \u00e9quipes sportives ne sont plus seulement des projets motiv\u00e9s par la passion, mais sont devenues des investissements strat\u00e9giques. Cette tendance met en \u00e9vidence l'\u00e9volution du paysage de la gestion de patrimoine et de la diversification des actifs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/www.rotharia.com\/fr\/bureaux-familiaux\/bureaux-familiaux-uniques\/pourquoi-les-equipes-sportives-deviennent-elles-un-actif-des-family-offices\/","og_locale":"fr_FR","og_type":"article","og_title":"Why Sports Teams Are Becoming A Family Office Asset","og_description":"Sports teams are shifting from mere passion projects to strategic investments for family offices. This trend highlights the evolving landscape of wealth management and asset diversification.","og_url":"http:\/\/www.rotharia.com\/fr\/bureaux-familiaux\/bureaux-familiaux-uniques\/pourquoi-les-equipes-sportives-deviennent-elles-un-actif-des-family-offices\/","og_site_name":"Global Wealth, Family Offices &amp; Capital Intelligence Insight Platform","article_published_time":"2026-08-17T08:38:21+00:00","og_image":[{"width":1200,"height":800,"url":"http:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg","type":"image\/jpeg"}],"author":"William","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"William","Dur\u00e9e de lecture estim\u00e9e":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/#article","isPartOf":{"@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/"},"author":{"name":"William","@id":"http:\/\/www.rotharia.com\/pl\/#\/schema\/person\/e4b7694d8a0486d08742dd200c03c738"},"headline":"Why Sports Teams Are Becoming A Family Office Asset","datePublished":"2026-08-17T08:38:21+00:00","mainEntityOfPage":{"@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/"},"wordCount":947,"publisher":{"@id":"http:\/\/www.rotharia.com\/pl\/#organization"},"image":{"@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg","articleSection":["Single Family Offices"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/","url":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/","name":"Pourquoi les \u00e9quipes sportives deviennent un actif des family offices","isPartOf":{"@id":"http:\/\/www.rotharia.com\/pl\/#website"},"primaryImageOfPage":{"@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/#primaryimage"},"image":{"@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg","datePublished":"2026-08-17T08:38:21+00:00","description":"Pour les family offices, les \u00e9quipes sportives ne sont plus seulement des projets motiv\u00e9s par la passion, mais sont devenues des investissements strat\u00e9giques. Cette tendance met en \u00e9vidence l'\u00e9volution du paysage de la gestion de patrimoine et de la diversification des actifs.","breadcrumb":{"@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/#primaryimage","url":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg","contentUrl":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/rotharia_image_20260817_c6f63a.jpg","width":1200,"height":800},{"@type":"BreadcrumbList","@id":"http:\/\/www.rotharia.com\/family-offices\/single-family-offices\/why-sports-teams-are-becoming-a-family-office-asset\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/www.rotharia.com\/pl\/"},{"@type":"ListItem","position":2,"name":"Why Sports Teams Are Becoming A Family Office Asset"}]},{"@type":"WebSite","@id":"http:\/\/www.rotharia.com\/pl\/#website","url":"http:\/\/www.rotharia.com\/pl\/","name":"Plateforme d'information sur la richesse mondiale, les family offices et les capitaux","description":"Rotharia est une plateforme mondiale de premier plan consacr\u00e9e \u00e0 la gestion de patrimoine, aux family offices, aux capitaux priv\u00e9s et aux technologies qui fa\u00e7onnent la mani\u00e8re dont les particuliers tr\u00e8s fortun\u00e9s pr\u00e9servent, d\u00e9veloppent et g\u00e8rent leur patrimoine \u00e0 travers les g\u00e9n\u00e9rations.","publisher":{"@id":"http:\/\/www.rotharia.com\/pl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/www.rotharia.com\/pl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"http:\/\/www.rotharia.com\/pl\/#organization","name":"Plateforme d'information sur la richesse mondiale, les family offices et les capitaux","url":"http:\/\/www.rotharia.com\/pl\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"http:\/\/www.rotharia.com\/pl\/#\/schema\/logo\/image\/","url":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/Rotharia.png","contentUrl":"https:\/\/www.rotharia.com\/wp-content\/uploads\/2026\/08\/Rotharia.png","width":217,"height":97,"caption":"Global Wealth, Family Offices &amp; Capital Intelligence Insight Platform"},"image":{"@id":"http:\/\/www.rotharia.com\/pl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"http:\/\/www.rotharia.com\/pl\/#\/schema\/person\/e4b7694d8a0486d08742dd200c03c738","name":"William","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/82207cc30d613dea4e5fc4ce5dad6b48bc98e8cde6e3910b0adcb2b12199eab1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/82207cc30d613dea4e5fc4ce5dad6b48bc98e8cde6e3910b0adcb2b12199eab1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/82207cc30d613dea4e5fc4ce5dad6b48bc98e8cde6e3910b0adcb2b12199eab1?s=96&d=mm&r=g","caption":"William"},"url":"https:\/\/www.rotharia.com\/fr\/author\/william\/"}]}},"_links":{"self":[{"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/posts\/846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/comments?post=846"}],"version-history":[{"count":0,"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/posts\/846\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/media\/845"}],"wp:attachment":[{"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/media?parent=846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/categories?post=846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rotharia.com\/fr\/wp-json\/wp\/v2\/tags?post=846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}